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Are you a non-fiction author looking to amplify your book’s reach on Amazon without wasting money on ineffective ads? Whether you’re new to KDP AMS or a seasoned author looking to fine-tune your strategy, this comprehensive guide has you covered.
KDP Amazon Ads for Non-Fiction Authors walks you through everything you need to know to create powerful advertising campaigns that boost your book’s visibility, reduce unnecessary ad spend, and align your marketing goals with your broader author strategy. Designed specifically for non-fiction authors, this book covers both the basics and advanced tactics to help you navigate the KDP advertising platform like a pro.
Inside, you’ll learn:How to set up high-converting Amazon ads that bring your book to the right readers.Key strategies to optimize your ad campaigns for better sales while lowering your ad costs.Advanced tips for analyzing data, retargeting audiences, and scaling successful campaigns.How to integrate your Amazon ads with your broader business goals—whether you’re driving sales, building a personal brand, or attracting new clients for your services.With clear examples, actionable steps, and proven tactics, this guide takes the guesswork out of KDP ads, empowering you to confidently manage your book marketing without burning through your budget. Ideal for non-fiction authors, coaches, entrepreneurs, and anyone looking to leverage their book to grow their influence and income.
Stop guessing and start seeing results with your Amazon ads. Transform your book from a hidden gem into a bestseller today!
From the Publisher
Why This Book Matters?
For many coaches, founders, and thought leaders, a book is more than just a book—it’s a lead magnet that builds authority, attracts clients, and opens doors to high-value opportunities like speaking engagements, courses, and masterminds.
This book is written this book purely with the intention of providing value to you if you are struggling with KDP AMS ads. KDP AMS isn’t hard, but understanding your niche and setting AMS expectations, budgets, and bids based on that niche can be difficult.
This book starts at a basic level by explaining AMS jargon, campaign types, and campaign structures. Then, it moves to more advanced stuff: campaign bidding, budgeting, and strategies based on your advertising goal and niche.
AMS Ads is a vast subject, and a 500-page book would be needed to go into the details. With this book, Jai Heer has tried to focus on things that matter the most and things that he uses to scale his clients’ ads and book sales.
What You’ll Learn
Proven Ad Strategies
Learn how to create and scale ad campaigns on KDP AMS that align with your goals, whether it’s profitability, increased visibility, or brand authority.
Real-Life Case Studies
Discover how Jai has helped authors like David, Walker, and Terry transform their ad campaigns from loss-making to profitable ventures.
Amazon Advertising Insights
Get insider knowledge on balancing high-bid and low-bid campaigns, optimizing ad performance, and understanding Amazon’s algorithm to boost both paid and organic book sales.
Building a Strong Foundation
Understand the prerequisites for a successful advertising campaign, including book cover design, keyword research, and how to position your book effectively in a competitive market.
About the Author
Jai Heer is the founder of AMSPPC.com and a leading Amazon ads expert with over three years of experience in helping non-fiction authors achieve their book sales goals.
From self-publishing his own books to managing ad campaigns across various non-fiction niches, Jai knows what it takes to make a book stand out on Amazon.
His expertise spans leadership, mindset, real estate, business, digital marketing, self-help, and much more. Jai is committed to helping authors maximize their potential, whether they’re new to Amazon ads or looking to take their book’s performance to the next level.
Testimonials
Terry Painter
Jai is highly skilled at promoting books on Amazon. He starts out by doing a thorough analysis of your book and the competition. Then he does extensive keyword research to come up with the best keywords to advertise your book on. Even my organic sales have shot up with Jai’s campaign. I highly recommend Jai Heer for any writer that sells their books on Amazon.
Josh Nelson
Jai is the best at what he does. Really nice working with him and looking forward to more projects in the future.
Simon Ree
Jai is clearly an expert at Amazon advertising and knows his way around the rather intimidating Amazon Ads Console. Since working with Jai, my monthly book sales have seen a 3x increase and importantly, he has kept my ACOS low. I’m really happy with the results Jai has achieved and I recommend him to any authors looking to increase their book sales on Amazon.
ASIN : B0DJNRW51H
Publication date : October 7, 2024
Language : English
File size : 4545 KB
Simultaneous device usage : Unlimited
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Not Enabled
Word Wise : Enabled
Print length : 64 pages
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